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News Release

E3 Spark Plugs and Lucas Oil Products Will Join Team Bigfoot to Celebrate 35th Anniversary of “The Original Monster Truck®”.

E3 Spark Plugs and Lucas Oil logos will be featured on special 35th Anniversary Bigfoot® monster truck that will compete at the Monster Nationals series.


(Indianapolis) In 1974, Bob Chandler created a machine that started a worldwide craze. It later became known as "Bigfoot". It was a larger-than-life, car-crushing "monster truck". It was the original monster truck. Now, 35 years later, there is a "Team Bigfoot" featuring the trucks that followed the original-still owned and created by Chandler of Hazelwood, MO. Team Bigfoot thrills crowds around the world with more than just crushing cars. Now, the powerful machines do wheelies, jump through the sky over impossibly high obstacles and roar and spin around tight racing courses.

In celebration of 35 years of thrills, Chandler's team will unveil a special 35th anniversary Bigfoot at the E3 Spark Plugs Monster Nationals Presented by Lucas Oil series of arena shows across the Midwest this fall and winter. In addition to the 35th anniversary logo, this machine will carry the logos of E3 Spark Plugs and Lucas Oil. These two companies will be partnering with Team Bigfoot through the first quarter, 2010 on a vehicle recently named one of the "Top Five Marketing Vehicles of All Time" by the St. Louis-based experimental marketing firm Pro Motion.

Steve Joiner, Vice President Sales and Marketing-E3 said: "We are very proud of the E3 Spark Plugs Monster Nationals Presented by Lucas Oil. And when it comes to putting our E3 logo on a monster truck, we want to be associated with the best. You can't do better than getting on board with the man who invented the monster truck-Bob Chandler and the Bigfoot crew. The new Bigfoot truck is spectacular. We can't wait to see it in action at the Monster Nationals events."

Bob Patison, Executive Vice President- Lucas Oil Products said: "After 35 years, Bigfoot is still on top. It's a legend. At Lucas Oil, we have enjoyed working with racing teams and venues that are built from the grass roots up. What better story of grass roots growth could there be than Bob Chandler's? It's a lot like our own Lucas Oil story--humble beginnings to worldwide popularity. Most of all, we appreciate quality and attention to detail, and that's what Team Bigfoot is all about."

Bob Chandler of Team Bigfoot said: "It's hard to believe it has been 35 years. We are very proud of this special Bigfoot that will carry the E3 and Lucas Oil colors for this series. Most of all, we are looking forward to putting on a great show and getting to meet all the Bigfoot fans at the Monster Nationals Shows."

The 2009-2010 Monster Nationals shows are scheduled in Illinois, Indiana, Iowa, Kentucky, Michigan, North Carolina, Ohio, Pennsylvania, West Virginia, and Wisconsin.

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